Post / How Starlight Used Pillargram to Amplify Her New Holiday Single “Oh Christmas Tree”
How Starlight Used Pillargram to Amplify Her New Holiday Single “Oh Christmas Tree”
Starlight’s new single “Oh Christmas Tree” is a dreamy indie-electropop twist on a holiday classic. She used Pillargram to promote her release, and you should too.
Every year, new holiday music comes out, but only a few artists can really add something new to an old song. Starlight is one of them this year. Her latest single, "Oh Christmas Tree," is a magnetic new take on the classic "O Tannenbaum" from 1824. Starlight's version mixes the charm of indie pop with the sparkle of electropop. It feels both old and new, warm and silly, and perfect for a playlist.
Her otherworldly voice draws you into a wintery world that is both soft and cinematic from the very first note. Soft glockenspiel touches sparkle over layers of atmospheric synth, giving the song a fresh, youthful sound. This holiday song is the kind that would fit in with both a cozy Christmas movie scene and a drive in December at night.
What makes this release special, though, is how Starlight chose to share it. Instead of trying to figure out the confusing world of DIY outreach on her own, she used Pillargram, a music promotion site that connects new artists with curators and influencers.
Why Starlight chose Pillargram
Releasing new music, especially during the busy holiday season, takes more than just a good song. It also takes planning, visibility, and real support from fans. Starlight knew this and used Pillargram's $1 submissions to ensure her song reached real curators who care about new artists.
She was able to:
- Get her music in front of curators who listen to new music every day
- Boost her chances of getting on blog shoutouts and getting a lot of early listeners.
- Pillargram made her outreach easier while she focused on being creative.
Her campaign not only gave "Oh Christmas Tree" a big boost but also helped her connect with tastemakers who care about amplifying new voices.
Artists: "This Is Your Sign to Work Smarter, Not Harder"
Pillargram is the easiest and cheapest way for artists to get real exposure if they're getting ready to release a new single, EP, or even a holiday album. For only $1, you can pitch your song to curators who will really listen, respond, and want to help new artists. Starlight used Pillargram to boost her release, and you can do the same. Stop guessing how to promote your music and give your next drop the attention it needs.
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