Post / How Do I Update My Campaign When My Song Is Released?
Published 17th December 2025 Marketing & Branding

How Do I Update My Campaign When My Song Is Released?

When your song officially goes live on streaming platforms, updating your Pillargram campaign is one of the most important steps you can take. A current, well-presented campaign strengthens your credibility and increases your chances of attracting curators who want to champion new music.

How Do I Update My Campaign When My Song Is Released?

A simple, friendly guide to keeping your campaign fresh and curator-ready. When your song officially goes live on streaming platforms, updating your Pillargram campaign is one of the most important steps you can take. A current, well-presented campaign strengthens your credibility and increases your chances of attracting curators who want to champion new music. This guide helps you get the most from your release by clearly and professionally walking you through the update process.


Watch the step-by-step tutorial video for a full visual guide on how to update your Pillargram campaign after your song goes live. 


https://youtu.be/t0MEFgD39Rs?si=UwCr_W40DLLFF1-l


1. Access Your Artist Profile



Start by signing in to your Pillargram account. Once you log in to your artist profile, it is your central hub for managing songs, campaigns, and promotional assets. Everything you need to update your life is here.


2. Open Your Campaign List



On the left side of your profile panel, you’ll see a section titled “Campaigns.” Click it to view every campaign created on your Pillargram account. If you’ve launched multiple campaigns, you can scroll or use the search function to quickly locate the one you want to update.


3. Enter Edit Mode



After selecting your campaign, look toward the top-right corner of the page for the “Edit Campaign” icon.  Clicking this button will switch the page into editing mode, allowing you to update text, track links, artwork, release data, and more.


4. Update Your Release Information


Your campaign should accurately reflect your live release. Review each section of your campaign thoroughly to ensure all details align with the service where your song is currently available.


Here’s what to review:



Campaign Name: Ensure it matches the exact title on streaming platforms. Pay attention to punctuation, spacing, and capitalization. Add or Refresh Streaming Links: Curators rely on accessible listening links to review your track effectively. Make sure your streaming and embed links are active and correct.


You should:

Paste your song’s embed code in the track embed field.



Add direct streaming URLs from platforms like Spotify, YouTube, SoundCloud, and Audiomack, where your song is published. Accurate links save curators time and strengthen your chances of being selected.


Media Update: If you initially used placeholder artwork, now is the perfect time to switch it out. Please upload your official single cover or any enhanced promotional images or press release. Clean, professional visuals always make your campaign more appealing to curators and audiences alike.


A well-detailed, accurate campaign helps curators give more informed and meaningful feedback.


5. Save all changes.


Once you’re satisfied with your updates, click “Update” Your edits will be applied immediately across your campaign and visible to curators you’re connected with.


6. Add More Curators


Pillaragram makes it easy to add curators to your outreach list. If your track is now public and you want to broaden your reach, just click "Next" to add more curators.



Keep in mind:


If you exceed your current budget for curator submissions, Pillargram may request a top-up in your wallet before you can proceed or through a preferred one-time payment method.

Adding curators can significantly amplify your post-release momentum.


7. Final Review & Congratulations

After saving your updates and completing the payment for added curators, you can preview your public campaign page. Check that:

  • All images load correctly.
  • Every streaming link works
  • Your artwork appears clean and consistent.
  • The description reflects your newly released track.


Once everything looks polished, your campaign is officially up-to-date and ready to promote your new song to the right curators.



Congratulations, your campaign is release-ready and optimized for maximum visibility.



Admin
Music Curator

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